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Thinking with Type

Thinking with Type Description:

The organization of letters on a blank sheet or screen is the most basic challenge facing anyone who practices design What type of font to use How big How should those letters words and paragraphs be aligned spaced ordered shaped and otherwise manipulated In this groundbreaking new primer leading design educator and historian Ellen Lupton provides clear and concise guidance for anyone learning or brushing up on their typographic skills br br em Thinking with Type em is divided into three sections letter text and grid Each section begins with an easy to grasp essay that reviews historical technological and theoretical concepts and is then followed by a set of practical exercises that bring the material covered to life Sections conclude with examples of work by leading practitioners that demonstrate creative possibilities along with some classic no no s to avoid

Rating: 3.43 out of 5

Graphic Design: The New Basics

Graphic Design: The New Basics Description:

How do designers get ideas Many spend their time searching for clever combinations of forms fonts and colors inside thedesign annuals and monographs of other designers work For those looking to challenge the cut and paste mentality thereare few resources that are both informative and inspirational In em Graphic Design The New Basics em Ellen Lupton best selling author of such books as em Thinking with Type em and em Design It Yourself em and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical rigorous way informed by contemporary media theory and software systems Through visual demonstrations and concise commentary em The New Basics em shows students and professionals how to build interest and complexity around simple relationships between formal elements of two dimensional design such as point line plane scale hierarchy layers and transparency em The New Basics em explains the key concepts of visual language that inform any work of designfrom a logo or letterhead to a complex web site It takes a fresh approach to design instruction by emphasizing visually intensive form based thinking in a manner that is in tune with the latest developments in contemporary media theory art and technology Colorful compact and clearly written em The New Basics em is the new indispensable resource for anyone seeking a smart inspiring introduction to graphic design and destined to become the standard reference work in design education

Rating: 3.28 out of 5

D.I.Y.: Design It Yourself: A Design Handbook

D.I.Y.: Design It Yourself: A Design Handbook Description:

Not satisfied with the new T shirts on sale at the local mall Maybe you d like a wedding invitation that expresses your own vision not your party planner s How about some personalized stationery An upgrade to your website A business card A poster for your political campaign A CD package for your band Sound good Then get up off your couch and Design It Yourself Avoid graphic identity theft build your own Ellen Lupton bestselling author of i Thinking with Type i will show you how i DIY Design It Yourself i provides you with all the tools you ll need to create your own projects from conception through production Here you will find br simple ideas on how you can think like a designer br clear and coherent explanations of design technologies from silk screening to web development br what materials you ll need to get your job done br where to find and buy them br how much time and experience your project demands br diagrams that show how to handle complex tasks br basic typographic dos and don ts br the history and theory of the DIY design movement br hundreds of innovative and beautiful projects for inspiration br br No more excuses With this book virtually any design task is within your grasp Just do it yourself

Rating: 3.29 out of 5

Graphic Design Thinking

Graphic Design Thinking Description:

Creativity is more than an inborn talent it is a hard earned skill and like any other skill it improves with practice Graphic Design Thinking How to Define Problems Get Ideas and Create Form explores a variety of informal techniques ranging from quick seat of the pants approaches to more formal research methods for stimulating fresh thinking and ultimately arriving at compelling and viable solutions In the style with which author Ellen has come to been known hands on up close approach to instructional design writing brainstorming techniques are grouped around the three basic phases of the design process defining the problem inventing ideas and creating form Creative research methods include focus groups interviewing brand mapping and co design Each method is explained with a brief narrative text followed by a variety of visual demonstrations and case studies Also included are discussions with leading professionals including Art Chantry Ivan Chermayeff Jessica Helfand Steven Heller Abott Miller Christoph Niemann Paula Scher and Martin Venezky about how they get ideas and what they do when the well runs dry The book is directed at working designers design students and anyone who wants to apply inventive thought patterns to everyday creative challenges

Rating: 3.66 out of 5

Indie Publishing: How to Design and Publish Your Own Book

Indie Publishing: How to Design and Publish Your Own Book Description:

Once referred to derisively as vanity publishing self published books are finally taking their place alongside moreaccepted indie categories such as music film and theater em Indie Publishing em is a practical guide to creating and distributing printed books regardless of your background skill set or ambition It will help you realize projects of every scale and budget from the traditional bookmaking techniques used to create zines to the more ambitious industrial production methods required to produce hardcover books in large quantity br br em Indie Publishing em s special focus on the visual design of books makes it unique among publish it yourself manuals Readers are taken step by step through the process of designing a book to give it personal style as well as visual coherence and authority Design principles such as scale cropping pacing and typography are explored in relation to each example along with commentary on how to create effective title pages tables of contents captions and more em Indie Publishing em aims to inspire readers with examples of print projects similar to those they might undertake on their own Sample designs include a picture book artist s portfolio exhibition catalog poetry chapbook novel and zine em Indie Publishing em addresses the important business aspects of independentpublishingfrom how and why you should get an isbn number to creating promotional materials and using the internet to market your book This comprehensive illustrated guide concludes with a curated portfolio of the most exciting examples of independent publishing from the contemporary scene reproduced in full color If you have content to share and you want to give it a fresh and orderly form this book will kick start your project and keep you motivated until the ink dries em Indie Publishing em is the eighth title in our best selling Design Briefs series which has sold more than copies worldwide

Rating: 3.71 out of 5

Design Writing Research

Design Writing Research Description:

This critical study of graphic design and typography is a source for anyone interested in the art and history of books letterforms symbols advertising and theories of visual and verbal communication A section on theory considers the centrality of the written and printed word to post structuralism and deconstruction A wide range of design practices are discussed from the history of punctuation and the origins of international pictograms to the structure of modern typography A section on media looks at the role of design in mass communications with essays on stock photography visual journalism illustration advertising and vernacular design cultures

Rating: 3.30 out of 5

Type on Screen

Type on Screen Description:

The long awaited follow up to our all time bestseller em Thinking with Type em is here em Type on Screen em is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen based applications Covering a broad range of technologies from electronic publications and websites to videos and mobile devices this hands on primer presents the latest information available to help designers make critical creative decisions including how to choose typefaces for the screen how to style beautiful functional text and navigation how to apply principles of animation to text and how to generate new forms and experiences with code based operations em Type on Screen em is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age

Rating: 3.61 out of 5

Design Your Life: The Pleasures and Perils of Everyday Things

Design Your Life: The Pleasures and Perils of Everyday Things Description:

i Design Your Life i is a series of irreverent and realistic snapshots about objects and how we interact with them By leading design thinker Ellen Lupton and her twin sister Julia Lupton it shows how design is about much more than what s bought at high end stores or the modern look at IKEA Design is i critical thinking i a way to look at the world and wonder why things work and why they don t br br Illustrated with original paintings of objects both ordinary and odd i Design Your Life i casts a sharp eye on everything from roller bags bras toilet paper and stuffed animals to parenting piles porches and potted plants Using humor and insight Ellen and Julia explore the practical side of everyday design looking at how it impacts your life in unexpected ways and what you can do about it Speaking to the popular interest in design as well as people s desire to make their own way through a mass produced world this thoughtful book takes a fresh and humorous approach to make some serious points about the impact of design on our lives br br Find out what s wrong with the bras pillows potted plants and the other hopeless stuff you use buy clean water or put away everyday Discover how to secretly control the actions of those around you by choosing and placing objects carefully Find out how roller bags are threatening civilization and how the layout of your own house might be making you miserable Use the tools of self publishing to take the power of branding into your own hands br br Taking a fresh funny look at parenthood housekeeping entertaining time management crafting and more i Design Your Life i shows you how to evaluate the things you use and how to recognize forms of order that secretly inhabit the messes of daily life be it a cluttered room or a busy schedule Use this book to gain control over your environment and tap into the power of design to communicate with friends family and the world

Rating: 3.76 out of 5

ABC's of the Bauhaus:: The Bauhaus and Design Theory

ABC's of the Bauhaus:: The Bauhaus and Design Theory Description:

i Interior Design i magazine says that i The ABC s of the Bauhaus i is a collection of visually and intellectually stimulating essays about basic design courses at the Bauhaus Froebel toys inflation in the Weimar Republic the typography of Herbert Bayer Psychoanalysis and fractal geometry A fascinating fantasia on an elementary theme And Elysabeth Yates Burns McKee from i Design Book Review i says that perhaps the most successful aspect of i The ABC s i is its ability to elucidate complexand fundamentaltheroetical aspects of the Bauhaus program

Rating: 3.72 out of 5

D.I.Y.: Kids

D.I.Y.: Kids Description:

All over the world parents are raising kids to get active and embrace the design it yourself spirit of homemade arts and crafts i D I Y Kids i encourages young readers to use basic design principles and onhand materials to express their individuality through more than eighty imaginative projects The book is divided into four sections Graphics Toys Home and Fashion each packed with fun ideas for making T shirts party supplies pop up cards bracelets stuffed animals and dozens of other fun and useful items Each project is explained with step by step instructions and colorful photographs of cool designs and the kids who made them The projectsrated by difficulty time mess and costare intended for ages seven through twelve but can easily be modified to suit all ages i D I Y Kids i is designed to trigger imaginative play without requiring fees teams or a minivan It s for parents teachers aunts and uncles friends and babysitters neighbors and citizensanyone who wants to create a better world not only for but also with the next generation Most of all it is for kids who want to make their mark by exercising the artsof design with wit intelligence and style

Rating: 3.79 out of 5