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Read online The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution.pdf PDF, EPUB, MOBI, TXT, DOC The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution Technologies have a life cycle says Donald Norman and companies and their products must change as they pass from youth to maturity Alas the computer industry thinks it is still in its rebellious teenage years exulting in technical complexity Customers want change They are ready for products that offer convenience ease of use and pleasure The technology should be invisible hidden from sight .

In this book Norman shows why the computer is so difficult to use and why this complexity is fundamental to its nature The only answer says Norman is to start over again to develop information appliances that fit people s needs and lives To do this companies must change the way they develop products They need to start with an understanding of people user needs first technology last the opposite of how things are done now by Donald A. Norman

Books descriptionDetails
The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution
Title:The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution
Format Type:eBook PDF / e-Pub
Rating:
Author:
Published:
ISBN:0262640414
ISBN 13:
Number of Pages:320
Category:Design, Non fiction, Computers
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Things That Make Us Smart: Defending Human Attributes In The Age Of The Machine, Emotional Design: Why We Love (or Hate) Everyday Things, The Invisible Computer: Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution, The Design of Everyday Things, Memory and attention; an introduction to human information processing, Learning and Memory, The Design of Future Things, User Centered System Design: New Perspectives on Human-Computer Interaction, Living with Complexity, Turn Signals Are The Facial Expressions Of Automobiles
Anyone who designs anything to be used by humans from physical objects to computer programs to conceptual tools must read this book and it is an equally tremendous read for anyone who has to use anything created by another human It could forever change how you experience and interact with your physical surroundings open your eyes to the perversity of bad design and the desirability of good design and raise your expectations about how things i should i be designed br br B amp W photographs and illustrations throughout, If only today s technology were simpler It s the universal lament but it s wrong In this provocative and informative book Don Norman writes that the complexity of our technology must mirror the complexity and richness of our lives It s not complexity that s the problem it s bad design Bad design complicates things unnecessarily and confuses us Good design can tame complexity br br Norman gives us a crash course in the virtues of complexity Designers have to produce things that tame complexity But we too have to do our part we have to take the time to learn the structure and practice the skills This is how we mastered reading and writing driving a car and playing sports and this is how we can master our complex tools br br Complexity is good Simplicity is misleading The good life is complex rich and rewarding but only if it is understandable sensible and meaningful, Did you ever wonder why cheap wine tastes better in fancy glasses Why sales of Macintosh computers soared when Apple introduced the colorful iMac New research on emotion and cognition has shown that attractive things really do work better as Donald Norman amply demonstrates in this fascinating book which has garnered acclaim everywhere from i Scientific American i to i The New Yorker i i Emotional Design i articulates the profound influence of the feelings that objects evoke from our willingness to spend thousands of dollars on Gucci bags and Rolex watches to the impact of emotion on the everyday objects of tomorrow Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world i Emotional Design i will appeal not only to designers and manufacturers but also to managers psychologists and general readers who love to think about their stuff, In Things That Make Us Smart Donald A Norman explores the complex interaction between human thought and the technology it creates arguing for the development of machines that fit our minds rather than minds that must conform to the machine Humans have always worked with objects to extend our cognitive powers from counting on our fingers to designing massive supercomputers But advanced technology does more than merely assist with thought and memory the machines we create begin to shape how we think and at times even what we value Norman in exploring this complex relationship between humans and machines gives us the first steps towards demanding a person centered redesign of the machines that surround our lives